Shaquina Mitchell
814-923-9712 Mshaquina@gmail.com https://www.linkedin.com/in/shaquina-mitchell-247891b8
EDUCATION
Penn state Erie, The Behrend College December 2016
Bachelor of Science in Marketing
MARKETING EXPERIENCE
BVZ Radio Marketing Director Fall 2016
- Maintain station visibility throughout the Behrend campus community through marketing items and other forms of promotion
- Work with PR Event Director to product quality promotion for BVZ radio events
- Approve on air giveaways and inform webmaster about giveaway winners
The National Association for the Advancement of Colored People Fall 2015-Spring 2016
- President of Behrend Chapter
- Weekly meetings with executive board
- Planned events
East Coast Kids Inc. Internship Fall 2015
- Social Media Consultant for online magazine
- Managed company’s social media sites with two other interns and encouraged other interns to complete social media projects by mass emailing
- Bi-weekly assignments/social media projects
Rotary International Erie Chapter Project Spring 2015
- Collaborated with two students to do marketing research on Rotary Erie
- Conducted focus groups for opinions about non-profit organizations
- Research report (20 pages) on social capital and non-profit organizations
Younique Products Independent Presenter Fall 2014
- Advertised products by posting on social media and providing business cards
- Directed and networked customers to personal website to increase customer base
- Developed over 1,000 Instagram followers within a month from outcome of promoting
WORK EXPERIENCE
Student Supervisor, Dobbins Dining Hall, Penn State Behrend 2013-2016
Student Coordinator, College for Kids Summers 2014/2015
Cashier, KFC, Erie PA 2008-2012